Services
Our business is about people: our staff, our clients, and their audience. Our work is creating extraordinary experiences for all of them. While many of our clients have come to rely on our full integrated service to fulfil their needs, some prefer to avail individual services.
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1.Startup Strategy
Building an online venture involves more than just building a website: it requires building a business. The content and features of the site must be supported by a solid business proposition and financial model, a clearly defined marketing strategy, scalable technology and a well-devised organizational infrastructure. Our founders have rich experience in ideation, building & nurturing of startups.
If you have a great business idea, and are looking for a technology partner, get in touch with us.
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2.Ecommerce
Transforming a firm into a competitive e-business calls for meticulously planned and informed strategies. Many of the traditional business rules still apply to eCommerce websites. Understanding the e-marketplace and where one’s firm can find its niche; developing an e-commerce platform & transaction system requires a holistic analysis of a business: its goals and practices.
We help small & mid-sized companies manage the full cycle of their e-business initiatives. We work with you hand- in-hand and walk you through initial strategy, implementation, deployment, and support.
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3.Interaction Design
Interaction design refers to defining the behaviour of products, systems and in this case websites that you interact with. In online media, the actual interaction with a website or product is limited to pointing and clicking. Our interaction designers ensure that your client explores your site giving them feedback along the way.
Keeping your online experience in mind, our designers ensure easy site navigation, user-to-user and site-to-user communication, performance issues, form design and system feedback and interactions via specialized technologies. We design sites that offer advanced personalisation and customization.
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4.Information Architecture
Our information designers are well-versed in the creation of systems that give information contextual clarity and accessibility. Text and visual comprehension, sense of place, consistency, and user control are all foremost in their minds as they develop flowcharts, storyboards, and site navigation/orientation schema.
Because we design in a user-centric manner, our information designers create not only logical structures but also meaningful, audience-oriented pathways through them.
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5.Content Development
In order to be effective, website content first needs to be compelling and appealing. A hybrid of advertising writing, marketing-speak, headlines, news, and in depth information, your content must tell the story and engage your site’s visitors. The benefits of well-written Web content go beyond clear, compelling communication.
Well-crafted content can increase your search engine rankings, improve conversion rates, increase ROI, and keep traffic coming back to your site. Our writers are trained communicators with backgrounds in journalism, advertising, and marketing. We provide full-service content development.
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6.SMS/Email Marketing
Email Marketing is a cost effective and easy way to communicate regularly with your audience. Opt-in databases and your own subscriber information provide a wealth of information about who your audience is and what interests them. SMS marketing, likewise, is also cost effective and available to a person whether they’re at work, at home or on the road!.
Both forms of direct marketing (DM) help your business target new customers and build loyalty for your existing customers. DM covers the full spectrum, from subscriber management to newsletters. Good DM involves targeted, specific marketing messages and best-of-breed technology to help you optimise your efforts based on how people interact with your emails & text messages.
Note: DoubleSpring does not endorse spam -
7.Social Media Marketing
Social media marketing combines the measurable results of direct marketing with the influence of social networks to give you unprecedented reach, retention & visibility. At DoubleSpring, we apply our expertise in online consumer behavior to help clients take advantage of emerging social media and social networks.
We devise innovative strategies to leverage conversational marketing through blogs, social networks, forums, viral videos, widgets, and other online communities and help you understand the social media space and become a valuable member in the communities which are relevant to your business.
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8.Search Engine Optimization (SEO)
Our search engine optimisation services are designed to get your site noticed when potential users are looking for information, products and services you have to offer. We target the internet’s major search properties (Google, Yahoo, MSN) which attract qualified prospects to your site. The campaign begins with the selection of your keywords, as they are the foundation of your search engine optimisation campaign.
Research shows that over 70‰ of prospective online users find relevant content via search engines. Online searches are the most widely used methods of attracting visitors to a website. As a result, competition is strong among the top search engines. It is critical that your website is optimized to appeal to search engines.
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9.GeoDomain Development
“LOCAL” online advertising is poised to outperform all other forms of online advertising in the next few years. Owners of geo-domain names have an incredible opportunity to build their own “Local” media properties. We have a track record of successful geodomain development, and understand this space better than anybody else.
If you are serious about leveraging your geodomains to build local search / media properties, get in touch with us.
Technologies
Become a Client
We’re excited to hear about your upcoming project, please fill out our request for proposal form and we’ll be in touch shortly.